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Educational Series

Rooted Barn Talks

A new series unpacking the key drivers of hub and farm success — rooted in years of hands-on work and coaching with hubs across the country.

Rooted Barn Talks video series introduction

Watch Introduction

In this series, hear from these hub leaders:

  • Sheri Howard

    Sheri Howard

    Co-owner and General Manager, Seasonal Harvest

    With over 35 years of experience in consulting, leadership, and business development, she made a life-changing career shift after taking a class in sustainable agriculture.

  • Bridget Gerondale

    Bridget Gerondale

    Sales and Operations Specialist, Seasonal Harvest

    Bridget Gerondale joined Seasonal Harvest as the Sales and Operations Specialist in 2023, quickly embracing the opportunity to make a meaningful difference in her community.

  • Jill Shea

    Jill Shea

    Manager, CT Flower Collective & Founder, PlantHer

    A seasoned farmer, horticulturist, and educator, Jill has played a pivotal role in the growth of the CT Flower Collective since its founding in 2019.

  • Chris Green

    Chris Green

    Founder & Chief Strategist, The People Work Company

    Chris is the founder and Chief Strategist of the People Work Company. Chris has spent his career leading turnaround organizations in Europe and in the USA.

Topics Covered

1

Defining your Mission, Vision & Strategy

A well-defined purpose and shared direction are at the heart of every thriving hub. We'll explore how clarity of vision shapes everything from daily decisions to long-term impact.

2

Systems that Make it Easy to Say Yes to Growth

Build scalable systems and processes that enable your hub to grow without losing its mission or overwhelming your team.

3

Using Data to Drive Decisions

Let data — both qualitative buyer feedback and quantitative metrics — guide your priorities and next steps.

4

Creative Resourcing on a Limited Budget

How to plan and grow strategically on a limited budget - along with tips for getting started applying for grants

Ready to Transform Your Hub?

You'll walk away with actionable tools for strategic planning, evaluating systems & data, and identifying resourcing and grant opportunities.

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