We're not your typical supply chain. We're better.
Buy and sell flowers with a click
At Rooted, we're growing together
Rooted is an online marketplace that connects local flower farmers and floral designers
Simplify the process of purchasing local, seasonal blooms
Save time and focus on the parts of your business that matter most
We connect farmers with wholesale and retail buyers to sell flowers more efficiently
Our mission is to redefine the floral industry
Built by farmers, for farmers
My name is Amelia, and I run a small flower farm in zone 4 in rural New Hampshire. After a handful of growing seasons – and countless hard lessons learned – the idea of Rooted Farmers was born out of mounting frustration: there just had to be an easier way to sell our flowers.
Our team has spent years researching, collaborating, creating, and testing. The result is an ecommerce platform for farmers and floral buyers, built by farmers and floral buyers who know the unique pain points in this business. Have an idea? Drop us a line. We're building for you!